Cineplex sells Cineplex Digital Media to Creative Realities for $70M
Cineplex Sells Cineplex Digital Media to Creative Realities for C$70M: What It Means for DOOH and Retail Media Cineplex Inc. has agreed to sell its digital place-based media arm, Cineplex Digital Media (CDM), to U.S. digital signage provider Creative Realities, Inc. (CRI) for C$70 million in cash. Cineplex frames the move as a strategic refocus on core entertainment… Read More »